AI Insights · Timothy · January 2023
Top 5 Consumer Finance Apps in Oceania for Q4 2022
Discover the performance of the top 5 consumer finance apps in Oceania during Q4 2022, highlighting trends in downloads and active users.
In the fourth quarter of 2022, the top 5 consumer finance apps in Oceania showcased notable trends in downloads and active users. Here’s a closer look at their performance based on data from Sensor Tower.
CommBank saw a varied trend in weekly downloads, peaking at around 36K in mid-December before declining to 25K in the last week of the year. Active users for the app remained relatively stable, starting the quarter at approximately 3.68M and ending at 3.56M.
The Ubank Money App experienced significant fluctuations in downloads, with a notable peak of 43K in mid-November. Active users showed a positive trend, increasing from around 50K at the start of the quarter to over 92K by the end of December.
ANZ Plus demonstrated a substantial spike in downloads during the week of November 21, reaching 36.5K, up from its early October average of around 9K. Active users also saw a considerable increase, peaking at approximately 75K in late November before stabilizing around 75K by the end of the quarter.
Westpac maintained a steady download rate, with weekly downloads ranging between 12K and 16K throughout the quarter. Active users remained relatively consistent, starting at about 1.07M and ending the quarter at 1M.
Lastly, ANZ Australia experienced a stable download trend, averaging around 14K weekly downloads, with a slight dip to 11K in the last week of December. Active users showed a slight decline, starting the quarter at approximately 1.22M and ending at 1.1M.
For more insights into app performance and trends, visit Sensor Tower.